About!

Formed in the hopes of bringing the coolest things on the planet to you in one convenient place, PRIMO! magazine happened. With writers, and contributors alike covering topics from music reviews, up-and-coming clothing releases, kicks, and some retrospective views on the cool shit from the past, PRIMO! is everything you ever wanted, all in the one website.

Favoritize, Bookmark, and memorize it. PRIMO! magazine; Cooler than high-5's and rocket ships.

WRITERS!

LADIES&GENTLEMAN!

Being caught between the pulls of life and trying to be a straight-up baller, Ladies&Gentleman is one of those creepy guys that carries a camera around, taking photos of things. Continually on the look out for the latest items from the sub-culture movement, Ladies&Gentleman claims to have a knack at knowing a thing or two about kicks, toys, and some other.. stuff..

Ladies&Gentleman is also now firmly on his way to ruling the Galactic Empire, after screwing Darth Vader and Emperor Palpatine in a high stakes poker match.. Ok, he definitely made that shit up.

cezwan@primomag.com.au

10 PERCENT!

10 percent is employed at the housewares section of the superstore S-Mart. Based on the engineering textbooks in the trunk of his car, it appears that he is studying at Michigan State University. Also, 10 percent says his father spent $20,000 on his engineering degree, showing that either he completed his schooling and had done nothing with his education, or dropped out.

During 10 percent's trip to the cabin, evil got into his hand and it went bad. So he lopped it off at the wrist.

piers@primomag.com.au

6FOOT9!

6foot9 is larger than life. He is also ready to crack some skulls, bust some nuts and keep your brains fixed for hours on end. Being picked him up by the PRIMO! team at a Ken Doll collectors auction, the guys thought they’d give him a second lease on life, and with his impeccable style and impressive skill set ranging from 'scholar gardening' from the Jin Dynasty to late night 'puppetry' shows, 6foot9 has all the moves down pat - even if he has to fold himself in half for most of them.

- tom@primomag.com.au

TEXTBOOK!

The origin of who he is, and where he is from is practically unknown, I mean, this kid has popped out of nowhere. We still don’t understand how he wasn’t on our radar earlier. For one thing, he knows a shitload about street fashion, but also about kicks, and living like a baller? Amazing.

Telling everyone he is in with the cool kids over at the über cool website Courtside Bunker, Textbook continues to deny any involvement with PRIMO!, as it might ruin his chances with chicks. Chicks are dead anyways, Textbook. Forget about them, because we, like you, clearly don’t need them.

- samuel@primomag.com.au

BAMBI!

Bambi is queen bitch. We thought we were recruiting some doe-eyed cute little thing, instead we managed to grab onto something to threaten our all-male intellect. In fact, the only thing Bambi about her is the partial ability keep control of her overflowing limbs. Everything else about her is fair nasty. It's all good though, us bros are more than happy to share our cloud. In fact, we were doubly excited.

This chicks got knowledge down pat, if not to bring a more cultural aspect to PRIMO! but to keep these swingin' dicks in line.

- jessica@primomag.com.au

REX!

With the Arts and Design being Rex’s forte, this is one hell of a cool cat that has the “Don’t fuck with me” attitude, and the swagger to back it all up. Hailing from the mecha of uber coolness, Rex has travelled the world, deciding to reside in the upper sanctions of Darlinghurst, Sydney. That don’t fuck with me attitude I talked about? Yeah, that is something to be careful of. Story has it, that she took down a rouge bear with her bare hands. Of course, that shit is totally unconfirmed but hey, who knows? It could of happened, am I right?

Rex is another ballin’ chick to join the ranks, and quickly establishing herself as one to watch out for.

- liana@primomag.com.au

CONTRIBUTORS!

MEDICINE MAN!

adrian@primomag.com.au